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How to Create Magento Sitemap

What is a Sitemap? As the name says, it’s a map of your website. Sitemap contains a list of all URLs your website has and Magento sitemap isn’t an exception. It helps search engines to find trails to all your pages and make sure your website is indexed and pages are crawled correctly. Sitemaps can…

How to Create a Virtual Product in Magento

This is our fifth tutorial on setting up and configuring different types of products in Magento. This time I would like to talk about virtual products. Certainly, most Magento stores sell primarily physical goods. But if you sell a service or a different kind of product that does not need to be shipped (lack of…

How Users See Your Website and Where You Should Improve

From the moment your potential customer opens your website you have only a few minutes to convince him that you are able to deliver the service. The competition is high and so are the expectations your customers have. Is your website mobile-friendly? Is the design intuitive? Is the payment system trustworthy? Giving the right impression…

Guided Selling – The Power Tool for Your Magento Store

It’s all at the shopper’s fingertips today: a million stores, every kind of product, endless choices! It was supposed to be a good thing, right? Undeniably so. However, an unsettling trend is on the rise now. Almost 70 percent of carts are being abandoned, conversions are plummeting and ultimately, your sales are being affected. And…

How to Track Sales from Grouped Product in Magento

It was great to read your feedback to my last week’s tutorial on setting up and configuring the grouped products! Among the questions I received was one that was particularly interesting and must be relevant to many of our readers: “How do you tell whether a product has been purchased from the page where it…

Why Are Custom Web Stores So Expensive?

Sometimes we still have clients just like you, wondering why it is worth investing so much in their custom webshop? And why are custom made websites in general are so expensive? Now, the simple answer to these questions is that there are two key variables that influence the price of your custom website: 1. Quality…

Black Friday. Facts, Figures & Trends

Although holiday shopping season does not start until almost 6 months from now, we have decided to look back at Black Friday statistics from the recent years. In this post we will concentrate on sales trends on Black Friday and the shopping events around it, how Black Friday shopping evolves in Europe, and in the…